, Columnist
RIP Nano. World’s Cheapest Car Goes Up in Smoke
Indian consumers want more than a no-frills ride at the lowest price.
A Nano burns in the suburbs of Mumbai in 2010: A tendency to catch fire didn’t help its prospects.
Photograph: AFP/Getty Images
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A moment of silence, please, for the world’s cheapest car, which has all but died in India. It was almost 10 years old.
The Nano’s death was confirmed by production numbers: Tata Motors Ltd. produced 1 unit in June, down from 275 in the same month last year. Exports were zero, versus 25 in June 2017. The company acknowledged that the car in its “present form cannot continue beyond 2019.”