, Columnist
Ford and Toyota May Find Deep Cuts Hurt
A focus on expenses is admirable, but so’s investing for the future.
Slashing billions from the budget and R&D don't go hand in hand.
Photographer: Dimas Ardian/Bloomberg
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The future of the auto industry is being tested, and the travails of Ford Motor Co. and Toyota Motor Corp. may offer a few lessons.
Last week, Ford Chairman Bill Ford said shareholders should expect some “fairly large” changes in the coming year, as the second-largest U.S. automaker grappled with a factory supplier fire that halted production of its popular F-150 pickup truck and import blockages in China.
