, Columnist
Why Uber Must Stop Acting Like a Conqueror
The firm's London problem is nothing compared to the profound lack of trust it faces.
Building trust.
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With the British prime minister calling London's refusal to extend Uber's license "disproportionate," and Uber's chief executive heading to London to talk to regulators, a compromise is on the offing. But it shouldn't give Uber a false sense of security: Isolated regulatory demands are not its biggest problem.