How 'Superforecasters' Think About the Future

Some people intuit better than others. But facets of intuition can be honed and improved.

There are better ways to make predictions.

Photo: Getty Images

When it comes to making forecasts -- whether it’s predicting the outcome of an election or determining whether a marriage will last -- what good is intuition? Can our gut instincts guide us to correct outcomes, or are they too unreliable to be useful in a world ruled by data?

To continue reading this article you must be a Bloomberg Professional Service Subscriber.