Kavitha A. Davidson, Columnist

Jerome Bettis: Here's Why NFL Stars Are Quitting Young

Pain is part of the game, but players are taking more responsibility for their own bodies.

Flying bus.

Photographer: Al Messerschmidt/Getty Images
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The recent trend of NFL players retiring earlyBloomberg Terminal is an understandable result of increased awareness around the mental and physical toll football takes on players. In decades past, long-term injury was seen as a necessary price of admission for those few lucky enough to make it to the pros. Now, a Hall of Famer is working to teach players that they do have more control over the game's consequences to their bodies.

"I was at the end of my rope from a physical standpoint," former Steelers running back Jerome Bettis told me in an interview earlier this week. "I couldn't do the things I could do when I was younger. Football is ultimately a young man's sport." Bettis, who retired at the age of 33 in 2006 after winning a Super Bowl, is today raising awareness about ways to treat injuries, maintaining that it isn't necessarily a given that athletes must live their post-retirement life in chronic pain.