Jonathan Mahler, Columnist

Geezers Love the World Series and Threaten Baseball

So hereâs a shocking statistic: The median age of the 2012 World Series television viewer was 53.4, the highest in more than 20 years, and probably of all time.

October 23, 2013 at 7:03 PM UTC

By Jonathan Mahler

Jonathan Mahler is a sports columnist for Bloomberg View. He is the author of the best-selling "Ladies and Gentlemen, the Bronx Is Burning," the basis for the eight-part ESPN mini-series. He also wrote "The Challenge," the winner of the 2009 Scribes Book Award, and "Death Comes to Happy Valley." A longtime contributor to the New York Times Magazine and the Times Book Review, Mahler has written for numerous other publications including the Washington Post, Slate, the New Republic and New York magazine. He lives in New York.

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So here's a shocking statistic: The median age of the 2012 World Series television viewer was 53.4, the highest in more than 20 years, and probably of all time, according to Brad Adgate of Horizon Media.

In case you're wondering, the median viewer of 2013 NBA championships was just 41. And the NFL? Everybody watches the Super Bowl, so it doesn't provide much in the way of meaningful data. But so far this season, the median age of prime-time professional football viewers is under 45.