Economics
U.K. Conservatives Prepare for Election, and Social-Media War
- Party re-hires digital team behind Cameron’s 2015 victory
- May lagging behind Corbyn in Facebook battle of leaders
The free internet hub for delegates at a Conservative Party Conference.
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U.K. Prime Minister Theresa May has re-hired the digital experts who ran her Conservative Party’s successful 2015 election campaign as she prepares for a social media war with Jeremy Corbyn’s Labour Party.
Craig Elder and Tom Edmonds, who were in charge of digital strategy and branding during the 2015 Tory campaign, are back in the party’s election team under the direction of political strategist Lynton Crosby, a person familiar with the matter said.