Jony Ive and OpenAI Make a Long-Shot Bet to Kill the iPhone
It will be vastly more difficult for the new partnership to create a killer AI device than it will be for Apple to create an AI offering good enough to maintain the iPhone’s supremacy.
Silicon Valley bromance.
Credit: OpenAI
You wouldn’t exactly call it understated. In a video, Sam Altman, co-founder and chief executive officer of OpenAI, jostles through a busy San Francisco sidewalk. Jony Ive, the legendary former Apple Inc. product designer and knight of the realm, descends the city’s steep, colorful streets. “I have a growing sense that everything I have learned over the last 30 years has led me to this moment,” Ive says in a voiceover.
They meet like old pals at Francis Ford Coppola’s iconic Cafe Zoetrope. They sit down to record a video so slick the old director would likely be happy with it himself. The reason for all this: Confirmation that Ive and Altman have been working together on a device that will reinvent how people interact with machines.