, Columnist
Turmoil in a Mega EV Market Is a Good Thing
The price war sparked by Tesla may lead to more consolidation and superior vehicles, or survival of the fittest, in China.
Industry shake-up.
Photographer: Qilai Shen/BloombergThis article is for subscribers only.
Chinese automakers are repeating past follies. That may be a good thing.
As electric vehicles eat into their traditional peers’ market share, manufacturers are aggressively cutting car prices to lure buyers. That looks like the beginning of yet another bust-boost-boom cycle: a period of flailing demand, followed by incentives to stimulate buying, and then, hopefully, sales surge.