, Columnist
The Luxury Business Comes Back to the U.S.
After prioritizing Asian consumers for many years, the industry has rediscovered America.
Selling best in America.
Photographer: Kena Betancur/AFP via Getty ImagesThis article is for subscribers only.
From Gucci’s 10,000-square-foot store on the site of a former pencil factory in SoHo to Hermes’ two-story flagship in a New Jersey mega-mall, America hearts luxury.
And that’s a good thing for the industry, because with Shanghai in lockdown and European demand potentially hurt by the war in Ukraine, the U.S. once again is picking up the bling baton.