, Columnist
Holiday Gift Returns Are Choking Retailers and Landfills
Merchants won customers’ hearts with lenient return policies. Now the strategy is backfiring, with dire financial and environmental consequences.
Coming and going.
Photographer: Spencer Platt/Getty ImagesThis article is for subscribers only.
As the warmth of the holiday season ebbs, Americans are taking a cold look at their Christmas gifts. Many don't like what they see.
One in four Americans expects to return at least one holiday gift by next weekend, according to a report by UPS. That's at least 60 million packages in a single returns season for the world's largest package shipper alone, and a 10% increase over 2020 holiday returns. As the costs of shipping and handling those returns increases, retailers and consumers are facing an expensive and unsustainable shopping future.
