, Columnist
Can’t Find a Rolex or Patek Philippe? Blame the Reddit Crowd
Luxury watches have always had more willing buyers than available supply. But interest has exploded in recent years.
Bling.
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It’s not just toys, tech and turkey that are in short supply this Christmas. Rolex watches will be harder to find too. Luckily for bling seekers, there are other ways to get in on the luxury watch boom.
A combination of lockdown savings, roaring markets (until recently at least), revenge spending and a broader interest in alternative assets has sent demand for the hottest watches far outstripping supply. Waiting lists have gotten longer and prices on the second-hand market are skyrocketing.
