Andrea Felsted, Columnist

You Might Have to Trade Ski Season for a Summer Getaway

Airlines and travel companies shouldn’t be panicking about Europe’s latest Covid wave just yet. There’s still time before the key summer season.

November 26, 2021 at 6:00 AM UTC

By Andrea Felsted

Andrea Felsted is a Bloomberg Opinion columnist covering consumer goods and the retail industry. Previously, she was a reporter for the Financial Times.

Time to ski? Maybe not this year.
Photographer: Sean Gallup/Getty Images Europe

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A resurgence in Covid-19 cases around Europe is the last thing the hard-hit travel industry needs right now.

But airline and hotel groups shouldn’t panic just yet. There’s still a long time to go before next year’s peak summer travel season.