, Columnist
You Probably Don’t Need the New iPhone
Incremental changes keep people hanging onto their devices longer and longer.
New and less-new.
Photographer: Bloomberg/BloombergThis article is for subscribers only.
This is Bloomberg Opinion Today, an advent calendar of Bloomberg Opinion’s opinions. Sign up here.
What is this world coming to? Today was an Apple Event day. Did you even realize that? Once this would have been a time of national celebration. Children would have been opening iAdvent calendars and leaving milk and cookies out for Jony Ive. Instead, now we’re all “Met Gala this” and “Nicki Minaj said what about vaccines? that.”