Andrea Felsted, Columnist

Louis Vuitton and Gucci Are Gobbling Up Our Covid Savings

Despite the pandemic, luxury sales have been strong this year. But the big names in fashion shouldn’t let their guards down.

July 27, 2021 at 8:21 AM UTC

By Andrea Felsted

Andrea Felsted is a Bloomberg Opinion columnist covering consumer goods and the retail industry. Previously, she was a reporter for the Financial Times.

Luxury’s Biggest Names See a Sales Boom Despite Pandemic

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Queues to get into Louis Vuitton stores have been snaking around the block. Waiting lists for brightly colored Rolex watches are long. Gucci sandals and Prada bucket hats are among this season’s most wanted items.

Wherever you look, shoppers can’t seem to get enough luxury fashion goods.