, Columnist
Jeff Bezos’s $28 Million Space Companion Got a Bargain
Space tourism is the ultimate luxury experience. Riding with Amazon’s founder makes the price worth it.
Living the dream
Photographer: Matthew Staver/BloombergThis article is for subscribers only.
As lockdowns end, people are spending less on stuff and more on having a good time. A fortnight at the beach will suffice for most, but the ultrawealthy face the pressure to be more imaginative and to get more bang for their bucks. A space flight ticks many of the right boxes.
Over the weekend Jeff Bezos’s space company Blue Origin LLC auctioned off a seat aboard its New Shepard rocket: the as-yet-unidentified winner paid $28 million, plus commission, to soar above the Karman line in July, together with Bezos and his brother.