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Opinion
Tae Kim and Alex Webb

It's Zuckerberg and Facebook's Time to Bend

The ad boycott over Facebook’s content policies reflects new and lasting societal, political and regulatory crosscurrents. Meaningful change is required.

The pressure is on.

The pressure is on.

Photographer: Aurora Samperio/NurPhoto

Mark Zuckerberg has a problem, and he can fix it.

Public furor over Facebook Inc.’s content policies has led some of its biggest advertisers to take action, with brands from Starbucks Corp. to Unilever, Coca-Cola Co. and Verizon Communications Inc. all vowing to pull ads from the social media giant’s namesake Facebook platform as well as Instagram for at least the month of July.