, Columnist
HBO Max’s Biggest Competitor: HBO
Consumers haven’t a clue what the difference is.
HBO Max could give Netflix and Disney+ a run for their money, but it has to do some explaining first.
Photographer: Presley Ann/Getty ImagesThis article is for subscribers only.
HBO Max launches in just two days, and it has the potential to be one of the best streaming-TV apps out there. The only problem is, consumers don’t seem to have a clue what’s on it.
In a poll conducted earlier this month by Morning Consult and the Hollywood Reporter, some 2,000 U.S. adults were asked to choose from a list of TV shows and movie titles which ones they think will be available on HBO Max, a new Netflix-like service being introduced by AT&T Inc.’s WarnerMedia division. The results should worry company executives: