Brooke Sutherland, Columnist

GE’s New Board Member Might Quiet Some of the Doubters

Paula Rosput Reynolds’s arrival is a sign that Larry Culp is putting his stamp on the troubled conglomerate.

December 10, 2018 at 5:58 PM UTC

Brooke Sutherland is Bloomberg News' Boston bureau chief and writes the Industrial Strength Newsletter. She was previously a Bloomberg Opinion columnist covering deals and industrial companies and an M&A reporter for Bloomberg News.

Somebody at GE had a bright idea.
Photographer: Daniel Acker/Bloomberg

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General Electric Co. is grappling with a crisis that’s shredded the conglomerate’s share price and credibility. And that’s why it’s so important that its new chief executive officer, Larry Culp, has corralled the services of Paula Rosput Reynolds as he attempts to turn GE around.

GE announced that Reynolds had joined its board on Dec. 7, replacing former Vanguard Group Inc. CEO Jack Brennan. (Brennan has served on GE’s board since 2012 and planned to retire in March.) Reynolds is an expert in the two business at the heart of GE’s fall from grace: utility-class power generation and insurance.