Liam Denning, Columnist

Just Another Billion-Dollar Elon Musk Tweet

The CEO keeps demonstrating the need for real supervision at Tesla.

October 4, 2018 at 5:51 PM EDT

Liam Denning is a Bloomberg Opinion columnist covering energy. A former banker, he edited the Wall Street Journal’s Heard on the Street column and wrote the Financial Times’s Lex column.

Elon Musk is at it again.
Photographer: Scott Olson/Getty Images North America

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“Elon Musk tweeted something” really ought not to be how a piece about Tesla Inc. starts. But that’s what happened late on Thursday afternoon, and it matters. Here it is:

Grammatical mishap aside, this is what some might call a “sick burn,” one supposes. Just four minutes later, it would have gone out at the mystical time of 4:20 on the East Coast, and this column would probably have to be a thousand words longer, at least. As it is, and unlike the “funding secured” bombshell, the Tesla CEO did at least wait until the market was closed.