Shira Ovide, Columnist

Facebook’s Financial Facade Develops Cracks

Reality may finally be intruding on the company’s ability to mint money.

Not so impervious.

Photographer: Joel Saget/AFP/Getty Images

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Facebook Inc. hasn’t been able to do anything right — except when it comes to making money, where it could do nothing wrong.

That changed on Wednesday, when the company posted disappointing growth in revenue, profits and the number of visitors to its digital hangouts. Results are still stellar by the standards of most companies, but investors in fast-growing technology companies react badly when their high hopes aren’t met, as Netflix recently found out. Facebook hit a record stock price on Wednesday, but after the release of its financial results, its shares dropped a stunning 24 percent in after-hours trading.