, Columnist
Xiaomi Could Be the Hero GoPro Needs
An American surfer dude and a Chinese tech geek. Sounds good.
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I've long bemoaned the fact that GoPro Inc. is a one-trick pony, and its declining sales reflect this fact.
CEO and Founder Nick Woodman did a brilliant job giving cameras a new lease on life while the rest of the industry struggled to deal with the combination of phones and cameras. But being the hippest buggy-whip maker doesn't count for much when people have foregone horse and carriage altogether.