, Columnist
GE Struggles to Keep It Real
It continues to have trouble setting and meeting realistic expectations.
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The new GE is making some of the same mistakes as the old GE.
Grappling with a plunging stock price, a broken reputation and struggling businesses, new CEO John Flannery has pledged to be more transparent and straightforward about General Electric Co.'s challenges than his predecessor Jeff Immelt. It's a low bar, but Flannery's still got some kinks to work out as far as his communications with investors. And his credibility is the last thing he can afford to lose.