Kara S Alaimo, Columnist

3 Messages Would Help Democrats Beat Trump

If they want to win, they should keep it simple. (And negative.)

August 18, 2017 at 7:15 PM UTC

Kara Alaimo is an associate professor of communication at Fairleigh Dickinson University. She is the author of “Over the Influence: Why Social Media Is Toxic for Women and Girls — and How We Can Take It Back.”

Keep it simple.
Photographer: Daniel Acker/Bloomberg

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With Republicans already running shadow campaigns for 2020, Democrats need to settle on the messages they’ll use to compete with Donald Trump and his party in the upcoming elections. And their most effective narratives won’t be pretty.

True, President Trump has given Democrats plenty of cause for complaint, but that itself is a danger to the party. The risk is that, with so many issues and scandals to talk about, Democrats will end up with a fractured message.