Brooke Sutherland, Columnist

Avon Needs a Miracle Worker

Years of failed turnaround efforts leave the cosmetics seller few options.

August 3, 2017 at 2:25 PM UTC

Brooke Sutherland is Bloomberg News' Boston bureau chief and writes the Industrial Strength Newsletter. She was previously a Bloomberg Opinion columnist covering deals and industrial companies and an M&A reporter for Bloomberg News.

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Avon Products Inc. is throwing cargo overboard, but its ship is still sinking.

The door-to-door cosmetics seller announced on Thursday that CEO Sherilyn McCoy would step down next year, ending a tenure marked by turnaround efforts that have done little to stop the erosion of Avon's profit and stock price.