Barry Ritholtz, Columnist

Beware of Investment Stories Bearing False Comfort

Narrative offers a way for us to understand facts and events. The trick is recognizing when we are being led astray.

There's a reason teachers read to kids.

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As regular readers know, the cognitive errors that investors make are regular fodder for discussion in my columns. I spent years trying to understand these mistakes, which eventually led me to the worlds of psychology and neuro-finance.

Yet my critics often say I am guilty of the same sort of narrative fallacy that I so often write about.