, Columnist
Don't Complain That the Polls Were Wrong
Pollsters aren't supposed to be fortune tellers.
Land of uncertainty.
Photographer: Darren Hauck/Getty ImagesThis article is for subscribers only.
One big complaint about the latest U.S. election is that “the polls were wrong.” It reveals a complete misunderstanding of what polls -- and statistical forecasts in general -- are supposed to do.
Many people confuse forecasts with fortune-telling. A fortune teller seeks to predict the future with certainty -- an endeavor that I view with suspicion. Statisticians use available information to help us make better decisions when we can’t be sure what will happen in the future. This is essential.
