, Columnist
Make Apple Great Again? Wait Until Next Year
Latest version is more evolution than revolution.
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Apple on Wednesday will host its annual media circus in the form of the new iPhone model unveiling. But this year's edition is more of a gentle evolution than a significant remodeling of Apple's most important product. Apple's business is going through an unusual stretch of falling sales, and the company's investors and fans are already looking ahead to the 2017 iPhone launch for a possible return to the sales growth levels of Apple's glory days.
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