, Columnist
Secrets of the Sharing Economy
A discussion about the future of crowd-based capitalism.
A new kind of capitalism.
Photographer: Quique Garcia/AFP/Getty ImagesThis article is for subscribers only.
It goes by many names: the “sharing economy,” the “gig economy,” the “on-demand economy." Arun Sundararajan, a professor at New York University’s Stern School of Business who has been studying the phenomenon for several years, favors “crowd-based capitalism.” But he compromised for the book he’s just written, titling it “The Sharing Economy: The End of Employment and the Rise of Crowd-Based Capitalism.”