, Columnists
Nike's Road Not Taken
The sportswear giant could have spent less on a takeover of the apparel chain and gained a stronger presence in women's gear.
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Nike is running the wrong race.
Shares of the sportswear behemoth shot up as much as 5 percent in after-hours trading Thursday after it announced a $12 billion stock buyback, as well as a 2-for-1 stock split and a dividend hike.