Adam Minter, Columnist

Who Lost China? Amazon

Here's the latest case-study in why the biggest online retailer can't crack the biggest online retail market.

September 10, 2015 at 2:32 PM UTC

Adam Minter is a Bloomberg Opinion columnist covering the business of sports. He is the author, most recently, of “Secondhand: Travels in the New Global Garage Sale."

The Thrill of Victory.
Photographer: Rob Stothard/Getty Images

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Amazon is the world's largest online retailer. It keeps trying to make a go of it in the world's largest online retail market, China. It keeps falling flat.

Now it's happening again.