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Cass R. Sunstein

The Fox News Effect on Voters

Regular viewers of Fox News really are persuaded to vote for Republicans.
Ready voter outrage in 3...2...1...

Ready voter outrage in 3...2...1...

Photographer: Andrew Harrer/Bloomberg News

Does your vote depend on which news channel you watch? If you are a regular viewer of Fox News, will you become more likely to vote Republican?

Until recently, it has been impossible to answer that question empirically. Sure, Republicans tend to favor Fox News and Democrats tend to prefer MSNBC. But if Fox viewers are more likely to vote Republican, it might well be because of the conservative views that led them to Fox in the first place.