Cass R. Sunstein, Columnist

The Movie Awards You've Been Waiting For

Announcing the winners of the coveted Behavioral Economics Oscars for 2014.

All the stars are out.

Photographer: Eric Gaillard/AFP/Getty Images
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The Becons, in just their third year of existence, are already the most coveted of the year-end movie awards. (For those who have been on Mars, the Becons are the Behavioral Economics Oscars.) This year has been a spectacular one for movies with behavioral economics themes, and it has been unusually difficult to pick the winners. But without further ado:

Best documentary: Standard economic theory holds that people are self-interested. They care about their material well-being; they try to maximize profits. Behavioral economists have a different view. They claim that people care about fairness and about being treated fairly, and will respond to kindness with kindness. To promote fairness, they’ll even put their own well-being at risk.