David Kahn, Columnist

World Cup Won't Make U.S. Soccer Popular

The World Cup will reduce the remainder of the MLS season to something like to the NFL Pro Bowl when it’s played the week after the Super Bowl.

July 1, 2014 at 5:12 PM UTC

By David Kahn

David Kahn has been general manager of the Indiana Pacers, president of the Minnesota Timberwolves, head of the Oregon Stadium Campaign for Major League Baseball and is currently teaching two courses on sports economics at New York University.

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As more and more Americans have been introduced this summer to soccer played at the highest level, crushing television ratings of past World Cups, many fans of U.S. Major League Soccer have been rejoicing in an I-told-you-so moment.

The emphasis should be on the word "moment."