, Columnist
Can Apple and Amazon Make TV Better?
The business of
distributing content, whether over traditional cable or the Internet, is
extremely competitive. The problem for consumers is the bargaining power of the
networks that produce the content.
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It's hardly a surprise that many people are excited by the prospect of Apple Inc. and Amazon.com Inc. selling television programming over the Web. But these tech aces may not do much better than the hated cable companies.
In the popular mind, the folks who make and sell the pipes that let us watch TV and surf the Internet are evil monopolists that gouge consumers. Service would improve if only there were more competition.