Why Record Labels Still Care About iTunes
Over 80% of iTunes users are not subscribed to Apple Music, representing an untapped market
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Welcome back to Soundbite. I’m in Los Angeles this week, thankfully enjoying a reprieve from frigid New York City and attempting not to worry about whether my car will get dug out of its ice block before alternate-side parking restarts. Today, in honor of Grammys week, we’ll take a look at a surprising strategy taking shape at the record labels: a focus on Apple Inc.’s iTunes and music downloads.
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