The Jerry Springer of YouTube Turns Personal Finance Into an Entertaining Blood Sport
Caleb Hammer, the host of Financial Audit, a top podcast on YouTube, is one of the online upstarts filling the void left by the decline of combative daytime TV
Caleb Hammer, the host of Financial Audit, has become a top podcaster and sells one of the biggest paid membership offerings on YouTube.
Photo by Hammer Media, courtesy of Creators AgencyWelcome back to Soundbite. While the powers that be duke it out for Warner Bros. Discovery Inc., we’re taking a look at a show that’s been rising to the top of the podcast charts, particularly on YouTube. Financial Audit has been described as a cross between Jerry Springer and Dave Ramsey. As YouTube replaces daytime TV, upstart talk shows like Financial Audit are filling the void. The resulting opportunity is a huge one, and Caleb Hammer, the host and creator of the program, is building an entire media company off of his show’s growing popularity.
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