Elon Musk Puts His ‘Hate My Guts’ Theory to the Test
Tesla’s CEO has questioned whether views about him are relevant to his companies. Will UK car buyers prove him wrong?
This article is for subscribers only.
Thanks for reading Hyperdrive, Bloomberg’s newsletter on the future of the auto world.
A little over a year ago, Elon Musk engaged in a defiant exchange about the pertinence of his popularity to the companies he runs: