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What Spotify’s 55 Million US Subscribers Means for Podcasters, Authors and Musicians

Until now, no specifics have been shared publicly about the company’s new ‘basic’ plan

The Spotify application in the Apple App Store on a smartphone arranged in Hastings-on-Hudson, New York

Photographer: Tiffany Hagler-Geard/Bloomberg
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This article is for subscribers only.

Hello, and welcome back to Soundbite. I hope everyone in Los Angeles is staying safe. We’re thinking about you and want to help in any way we can.

Today, for the first time, we’ll share how many Americans subscribe to Spotify and have lowered their subscription tier to the “basic” offering, sans audiobooks. This number, plus the number of regular US subscribers, have implications for several of the businesses that we regularly keep an eye on.