Novo’s Wegovy Puts a Higher Price on Heart Health in the US
Wegovy brand semaglutide medication.
Photographer: George Frey/BloombergHi, this is Naomi in Berlin. Lately I’ve been thinking about the wonderful German word Preis-Leistungs-Verhältnis. (Say that five times fast.) I’ll explain in a moment, but first...
If there’s one concept I’ve learned to love in a decade and a half in Germany, it’s Preis-Leistungs-Verhältnis, or “cost-performance-ratio.” Figuring out how to get bang for your euro is practically a national sport here, whether you’re talking about the TikTok “girl math” of price per wear on a handbag or the cost-location-service calculus behind choosing a hotel.