Apple Renews Top Ranks With Wave of Executive Promotions

Apple Park campus in Cupertino, California.Photographer: Sam Hall/Bloomberg

Apple has renewed its executive ranks, promoting several new vice presidents after a rash of departures during the last several months. Still, it’s losing a top hardware executive. Also: There are fresh details on efforts to lower the price of the Vision Pro; the company is making progress on new iPads and Macs; and Apple is planning a change to how it sells iPhones in stores.

Last week in Power On: Apple’s challenge for the next Vision Pro is making it easier to wear. Paying subscribers heard more about the iPhone’s overheating problem and tips on using the Action button.

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Apple Renews Top Ranks With Wave of Executive Promotions