Instagram Is the New Neighborhood Pot Dealer

As Bloomberg's Tiffany Kary has covered alcohol, tobacco and cannabis, the power of social media and online engagement has emerged as a common theme. Christian Richey takes a deeper dive this week as a guest writer for the latest newsletter on the cannabis and psychedelics industries.

Social media sites like Instagram are popular platforms for advertisers looking to target a massive user base of young people. One unintended consequence for app owner Meta Platforms Inc., though, is that’s also made the app an ideal vehicle for illegal marijuana sellers.