Podcasting Enters its Big Brand Advertiser Era

A trip to the Podcast Movement conference shows the industry has secured its spot in mainstream media, for better or worse.

STOCKHOLM, SWEDEN - NOVEMBER 16: A man with headphones during the Sime Awards at Epicenter on November 16, 2017 in Stockholm, Sweden.

Photographer: Nils Petter Nilsson/Ombrello/Getty Images Europe

Hello again, everyone. I made it back from Texas in one piece and with at least 25% of my body now made out of queso. A real joy. As always, you can subscribe to this newsletter here and if you have something to share, my email is acarman5@bloomberg.net.

After attending Podcast Movement, one of the biggest annual gatherings for the industry, I’ve received a lot of questions about the major topics that came up. So I thought I’d give you a peek into my notebook.