Hyperdrive Daily: Elon Musk and the Art of Exposure

Welcome to the Hyperdrive daily briefing, decoding the revolution reshaping the auto world, from EVs to self-driving cars and beyond.

Elon Musk will host Saturday Night Live this weekend with musical guest Miley Cyrus. As odd a couple and unusual a choice as this is for the show, late-night entertainment and free publicity has long been the forte of the Tesla boss who's eschewed spending on traditional advertising.