Sonos Unveils $299 Portable Play Speaker, Ending New Product Drought

Sonos Inc. introduced two new speakers — its first consumer hardware launch in more than a year — after spending 2025 repairing the fallout from its infamous app debacle.

The $299 Sonos Play, announced on Tuesday, is a portable speaker that slots in between the company’s smaller Roam 2 ($179) and the larger, heavier Move 2 ($499). It’s aimed at Sonos customers who may be ready to upgrade their kitchen or living room speaker with something more modern and flexible.