Photographer: Tonje Thilesen/Bloomberg
The Latest Little Luxury: Fancier, Fattier Butter
Elsewhere in the grocery store, shoppers are on the hunt for bargains. But sales of high-priced premium butter are growing.
Every other Friday, exactly at 3 p.m., a highly coveted product goes on sale and sells out within minutes.
The limited release isn’t for the drop of a new sneaker or the latest Labubu. It’s for butter.