An attendee records US President Donald Trump’s virtual address at the World Economic Forum in Davos, where he said that “the EU treats us very, very unfairly, very badly,” on Jan. 23.

An attendee records US President Donald Trump’s virtual address at the World Economic Forum in Davos, where he said that “the EU treats us very, very unfairly, very badly,” on Jan. 23.

Photographer: Stefan Wermuth/Bloomberg

Trump Threats Risk Stretching Europe’s Fragile Unity to Breaking Point

The EU sees a trade clash as inevitable and has prepared a list of US goods to hit with duties in retaliation.

European officials are trying to rally support from member states as they brace for President Donald Trump to play on their divisions to force through his “America First” agenda.

The European Commission, the EU’s executive arm, urged member states in a private meeting last week to remain united, with some comparing the situation to the Brexit negotiations, according to people familiar with the discussion. Back then, the UK tried to undercut the bloc’s strength by seeking bilateral deals with individual countries.