Joe Biden
Photographer: Stephen Maturen/Getty ImagesDivest-or-Ban Law Rattles TikTok Influencers Pushing Pro-Biden Content
Biden’s campaign is making an unprecedented effort to court influencers, even though he signed a bill that could lead to TikTok vanishing in the US.
When President Joe Biden returned to the White House after delivering his State of the Union address, 23-year-old TikTok influencer Awa Sanneh joined roaring cheers alongside administration staffers gathered on the mansion’s back porch.
Biden told the group “how important” social media content is to reach Gen-Z voters, recalled Sanneh, among dozens of creators invited for a watch party that night.