Kyohei Sorita conducts the Japan National Orchestra in March.
Photographer: Noriko Hayashi/BloombergClassical Music Incorporated: The CEO Also Plays Chopin
Kyohei Sorita is betting that running an orchestra like a business is the right way to sustain classical music.
Meet Kyohei Sorita, pianist, aspiring conductor and chief executive officer of Japan’s first orchestra operating as a stock-issuing company.
Classical music isn’t exactly a booming business these days, but the 27-year-old Chopin specialist is betting that he’ll be able to make money by holding concerts and tours, producing and distributing music and running an online salon that connects performers with their fans and students.