Africa E-Commerce Giant Jumia to Cut Workforce Due to AI

Jumia Technologies AG is planning to cut an initial 10% of its workforce of about 2,000 people as the African e-commerce giant implements artificial intelligence across its departments, Chief Executive Officer Francis Dufay said.

Across functions from operations, logistics, finance and marketing, Jumia is now running AI-driven workflows, Dufay said on Bloomberg TV. The firm, often referred to as the Amazon of Africa in reference to Amazon.com Inc., expects to reach profit by the end of the year, he said.